Case Study: Historic Main Street in St. Charles, MO Increasing Tourism & Small Business Revenue with Munibit

Historic Main Street in St. Charles is a popular tourist destination known for its unique history, architecture, shops, restaurants, and entertainment. However, small businesses on Main Street have been struggling to compete with larger retailers due to a lack of resources and exposure from the City. With over 150 businesses on Main Street, most of which are small, family-owned businesses, they rely heavily on the City's help to market tourism and events on Main Street.

In January 2021, St. Charles Main Street turned to Munibit as their Visitor Website Builder. The switch provided their staff with a low-maintenance solution to virtually display a business directory, event calendar, guided tours, property listings, and more. The modern website builder provided a ready-made, yet customizable template for a fast, easy-to-use, mobile-friendly experience.

The Munibit team customized the Visitors Website for St. Charles Main Street, and it was launched within a week. To promote the website, St. Charles Main Street used social media, QR codes, and embedded links on the County and Chamber websites. The website has been successful in attracting more tourists and generating more revenue for the small businesses on Main Street.

The Visitors Website created with Munibit has provided a reliable marketing resource for small businesses. The website has helped to display St. Charles Main Street in a modern and interactive way, making it easier for visitors to plan their next stay and discover hidden gems along Main Street. Overall, the partnership with Munibit has been a great success for St. Charles Main Street and has helped to boost the local economy!